SM Motors

SM Motors (Strong Motors) is an Ankara-based automotive accessories and lighting brand. It offers Femex LED bulb series (H7 Pro, GT Nano Pro), headlight bulbs, modules, strobe systems, interior/exterior accessories, and car care products. The brand also operates on marketplaces like Trendyol, Hepsiburada, PTT AVM, and Pazarama. We turned their own Shopify store into a powerful, high-performance sales channel.

We fully customized SM Motors' Shopify store to match the brand identity. We built custom sections on the Liquid theme, campaign banners, category showcases, and product page layouts. We crafted a mobile-first, fast-loading, conversion-focused interface, integrating 'free shipping over 1000 TL' and discount highlights into the sales flow.

Alongside the theme work, we also manage SM Motors' digital advertising ecosystem: Meta Ads (Instagram & Facebook): Product catalogue ads, retargeting, and new customer acquisition campaigns targeting car owners and modification enthusiasts. Google Ads: Shopping campaigns and search network management for LED bulb and auto accessory searches. With ROAS-focused optimization, A/B testing, and campaign-level reporting, we built a continuously growing sales channel.

E-Commerce Infrastructure: Shopify (Liquid theme customization) Ads: Meta Ads, Google Shopping & Search Network Marketplaces: Trendyol, Hepsiburada, PTT AVM, Pazarama Analytics: Meta Pixel, Google Analytics 4, conversion tracking Optimization: Mobile-first UX, A/B testing, ROAS-focused management Payment: Visa, Mastercard, PayPal integrations